Talent Market Mapping
This stage identifies where suitable candidates are likely to exist in the market. We look beyond active job seekers and map relevant industries, competitors, adjacent sectors and passive candidate pools.
Candidate Market Visibility
What Happens During Talent Market Mapping?
Talent market mapping gives the recruitment search direction. It helps identify where suitable candidates are likely to come from, how competitive the market is, and which candidate groups should be prioritised.
What We Map
We review the candidate market to understand where relevant sales talent may exist and how best to approach them.
- Direct competitor businesses
- Adjacent industries with transferable sales skills
- Local and regional candidate availability
- Active and passive candidate pools
Why This Stage Matters
Strong sales recruitment often comes from identifying the right market, not just waiting for applicants. This stage improves search quality before outreach begins.
- Expands the search beyond obvious candidates
- Identifies where strong salespeople may already be working
- Helps avoid relying only on job ads or active applicants
What We Need From You
This stage may require confirmation around industries, competitors or candidate backgrounds you are open to considering.
- Industries you prefer candidates to come from
- Competitor or adjacent businesses of interest
- Flexibility around transferable sales experience
- Any businesses or candidate sources to avoid
What The Client Receives
The outcome is a clearer understanding of the candidate market and a stronger foundation for candidate attraction and search.
- Target candidate market direction
- Relevant industry and competitor mapping
- Search priority areas
- Market intelligence to guide sourcing activity
Return To The Recruitment Journey
Go back to Milestone 5 on the main Recruitment Journey timeline.
← Back To Recruitment Journey